Five things every CXO should know Join us on April 27 at 2pm BST for a briefing with Luke Vinogradov, head of digital transformation at technology consultancy Thoughtworks and WIRED's senior writer, Morgan Meaker to explore why, in order to create effective digital change, businesses should stop focusing purely on digital transformation technology. REGISTER HERE "Digital transformation" is one of those terms that has been around in the business world for a long time. Yet few businesses really understand it enough to effectively enact real digital change—in fact, more than 70 per cent of digital transformation projects fail. So how can organisations achieve real digital transformation that benefits the customer, the business, and—most of all—actually works? This WIRED Briefing, in partnership with Thoughtworks, will tackle all of these questions and challenge some industry orthodoxy around digital transformation. Register for the briefing here . ...